Several months ago, Seth Godin started a new social network called Triiibes. He used the social network of Ning.com.
Becoming a member of Triiibes was by invitation only, and in order to get in you had to purchase an advanced copy of Seth's new book Tribes. Since I love Seth, have read all his books and follow his blog, there was no problem in doing this.
There are 3,637 members of Triiibes from every industry imaginable. Yesterday my book arrived and in it was a note; this was a FREE copy, not the one I bought. Seth told us to read it and then when the copy we purchased comes, to give it away. Wow, viral marketing at its best.
In Seth's book The Purple Cow, Seth talks about being remarkable, doing something different, standing out in the crowd.
Seth sending out his new book Tribes and then asking us to pass on the book we bought is remarkable in my opinion. Starting a social network, invitation only at first, prior to the book is also remarkable. Seth is pretty darn remarkable.
Here is an excerpt from the cover:
A tribe is any group of people, large or small, who are connected to one another, a leader and an idea. For millions of years, humans have joined tribes, be they religious, ethnic, political, or even music. It is our nature.
Now the internet has eliminated the barriers of geography, cost and time. All those blogs and social networking sites are helping existing tribes get bigger and enabling new tribes to be born-groups of ten or ten million who care about iphones, or political campaigns, or a new way to fight global warming.
"Who is going to lead those tribes? "Asks Seth.
That is the essence of the book.
Tribes is a book that will challenge our thinking about being a leader, or a follower. It is about having faith in yourself that you can make a difference. One person in our industry can make a difference. The only thing holding us back is fear.
Are we an Activerain tribe?
Yes, I do believe we are and it is one tribe I am excited to belong to. Jon is the leader of this tribe, but within it many of you have sub-tribes, you lead a group, monitor the group, and grow your group. We go there to find likeminded people who share your ideas, gain information, and become a part of that smaller tribe.
The world is looking for leaders.
Why not you?
Why not me?
The book Tribes will be released on October 16th and you can pre-order on Amazon.
Missy Caulk & Team can be reached at 734-926-9797 or email: Missy@MissyCaulk.com
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Stay strong, stay faithful, stay honest, stay loving, stay true to who you are, most importantly stay true to who God is as you'll be who you are, and you'll be happy, you'll be you, you'll be free. -Jamie Caulk
I'm re-reading all of Seth's books now. I needed a little boost to get my brain out of the rut and it is working.
Hi Missy. You always have a new website for me to learn about!!
Big win for my Illini on Saturday!!
Thanks for writing,
Ken
Missy, Seth is remarkable..and those in the marketing field will go so far as saying he is a God!, I don't promote false idols but he is very sharp and all that read his work will take something away from it, leader or follower both will benefit.
Steve
Thank you for the post. I'll check Seth's book out.
Take care.
Missy - We are a tribe. And a very big one at that, The knowledge and experience of the group is beyond amazing.
Missy you are absolutely right! Why NOT you? Why NOT me? Poetic words if ever there were any spoken. I tell my sons (ages 13 and 10) to always be the leader, not the follower. Why? Because leaders are the ones who make the paths for others to walk through. Those who take advantage of social networking sites such as Active Rain, Twitter, and others, to build their businesses are definitely leaders. I look forward to working together to pave roads for others to follow!
~Renae
I completely enjoyed this book and feel like many members here at active rain are a part of my tribe!
Missy Seth is always interesting to read. I have not read many of his books but always seem to read reviews on his books and I do read his articles. I guess I need to get out there and actually read what the man has written. In this world we need to all revisit our thoughts and ideas and make sure we are doing everything we can to be the best at what we do. Seth seems to have some brilliant ideas on how to stand out in the crowd.
Best,
Scott
Missy- Seth is an extremely talented individual i'm glad you shared this information with in regards to Tribes. I'm pre ordering my book off of Amazon right now. I want to be a leader of a tribe :)
Missy - thanks for the information on Seth's books, and I will definitely check them out and read them.
Missy, I subscribe to Seth's daily blog via email - always a salient point. Definitely need to read his book.
I totally agree we are a 'tribe' here on AR and it's great to be connected with so many superior realtors from all around the country. This tops training any company could do on its own. It's really exponential here isn't it?
I am going to buy his book - I always think of the internet as sort of like the wild west - only this space is endless and unimaginable. I look forward to expanding my view with "Tribes".
Missy, I remember getting the email from Cyndee about Seth's new social network, but the timing was really bad for me. Good luck in your new "Tribe' and please do share some goodies with the rest of the "Rain" tribe. :0)
I'm a member and was reading the cover of my new copy of "Tribes" when I found your post on Twitter. The words you quoted above have really resonated with me. It's the fear thing. Hopefully, as a tribe, we are helping each other get through our days. I'm looking forward to the inspiration -- I know it is there.
Thanks for reading, Missy.
You post made my day.
And you made mine, Seth by commenting on my blog !
OK! It's on my book list. (I love tribes! We need to get a drum, too)
Hi Missy, Seth Godin is quite the networking genius. I need to order this book and check out the Ning group. I saw your link pop on Twitter. WOW!! Seth commented on your blog - how cool is that ??? God bless,
Great post Missy! Jon makes it a point that we everyone here at ActiveRain is well versed in Seth's books. We've all read most of them and we have a supply of them in Claire's office that Jon hands out regularly.
hi Missy... re "Becoming a member of Triiibes was by invitation only, and in order to get in you had to purchase an advanced copy of Seth's new book Tribes"...
Pure genius, low cost of entry to join a tribe we'd love to be in. As you asked, why aren't we all dong this???
marti, Brilliant isn't it!
cool-thanks for the insight. I met him last yr at a Managers Summit in Fla, great storyteller- love his analogies and his networking genius..I'll be reading!
Hi Missy -
I already told my kids that anything by Seth is what I want for Christmas, but I don't think I can wait that long. I have all his other books, read his blog daily, and am a HUGE fan!
I think sending you a free book and asking you to pass along your purchased one is brilliant!
Missy, you are certainly a leader! I don't know Seth, but I can see that I need to get to know him right away. I'll have to go knock on his door. GBU!!
Missy, I have to agree, the marketing is brilliance. And I loved the fact that he stopped by your post as a lovely acknowledgement. Now there are many of us that will be ordering!
Thanks Missy for sharing... i know that we can become leaders.. and I also want to show my girls how to become leaders for the future... I'll ass this one to my collection... Thanks again...
Thanks Missy for sharing... i know that we can become leaders.. and I also want to show my girls how to become leaders for the future... I'll ass this one to my collection... Thanks again...
Missy, Seth should run for President! I have told my wife for years, your church is a tribe, your school is another tribe, and yes, Active Rain is a LARGE tribe of 100,00+..thanks for sharing!
Bobby Wallace
Our tribe is growing as we grow we become more dependent on each other. Nice story.
Missy, I agree we are definitely a tribe...one of a very good sort, I might add with exceptional leaders and "gods"...
thanks for the cutting edge info, looking forward to reading the book, hopefully, I can get an exclusive invite .
Missy - I just got my copy in the mail today and what an unexpected surprise! :) And how cool that he put everyone's pics on the inside cover. Seth is so wise and HOW COOL that he was here! Great post!!
Missy-Hey! I did not get my copy yet:( I have met some interesting people on the Triibes and even got a referral for an investor in our area who is a friend of one of the members( not in real estate). So we are expanding!
Missy...... he does sound remarkable and smart... very good at marketing... but another networking group? Did you do something and not tell us? Like, duplicate yourself, sell your soul to the devil and had 3 of you made? lol Or, better yet, does your week consist of 8 days a week and 36 hour days?
I too got my copy in the mail today so I'll let you know if I decide to lead a tribe! Maybe a survival on ramen noodles triiibe.
Hi Missy or anyone, I ordered his book a couple days ago, should I have gotten a code or something to join the group? I didn't order from Amazon, probably should have. I clicked from his blog somewhere and ordered. Thanks and God bless,
Triiibes is open to anyone now. It was invitation only at first. If you belong to Ning, or Brad Andershons group 411 Real Estate ( ???) you can join now.
Missy, I think we are a tribe without question. I will order his book. It sounds uplifting and supportive. Thanks for the heads up!
Later in the rain~Deb
I'm a big fan of his as well... I'm going to go buy that book. Thanks Missy!
Oh boy! I am a Seth Godin fan! He spoke at the KW Family Reunion in Feburary and I was very impressed. He and Malcom Gladwell have really put my mind to work. I'm logging off now, to go order my copy! PS - did you sign up for 'Mayor of My Zip Code'?
Lynn, no you don't even live in the same state as me. LOL I heard in at the Family Reunion last year too, he was fabulous. Hope to meet next year.
I'm in!
Missy, Seth's book sounds wonderful and I am off to order it now. Thanks so much for sharing this with all of us! How DO you find time to do all that you do, and do it all so well?
I was reading a post somewhere (Inman I think) yesterday that mentioned the Purple Cow and I was thinking that I should read it, and not byou mention this new book by Seth. Makes me think that he is deffinately someont that I need to read.
Sounds like an interested book. I have the purple cow and really liked that one. Seems I would really like this one too. Thanks for the head up!
Hi Missy, I haven't heard of this book but will bounce over and check it out!
Missy, I received Seth's gift just this week. The cover letter was such a great marketing tool. Did you notice the inside flap of the cover. I think he has a brilliant way of getting the message out.
This is a remarkable viral marketing idea. Not much of a surprise coming from Seth Godin.
I know there are probably few and far between who don't know who you're talking about, but that's why we're here, to learn from the leaders and grow. Thanks to AR I'm definately growing everyday.
Bonnie
TheHomeInspectorsWife
Very interesting thoughts. One thing Seth has is the Trust he has in people. The fact that he sends a book before you receive the one your ordered and trust that you will give this away when the new one comes in an act of trust and for that matter, bravity, in this society.
Well, another book on my to read list. This one sounds very interesting. Who will be the leader for Realtors? We need some new outlooks for this century.
I am a HUGE Fan of Seth Godin. I first heard of him a a Kwller Williams Family Reunion. The fella sitting next to me at one of our dinners asked me if I had heard of his book Purple Cow. He got me excited about it so I went to the local book store and immediately bought it. I think I have 6 or 8 of his books now, and I have bought multiple copies of Tribes to pass along to friends.